Top Free-to-Play iOS Games in Italy: Q4 2024 Performance

In the fourth quarter of 2024, the top free-to-play games on the iOS platform in Italy showcased interesting trends in downloads, revenue, and active users. Here’s a closer look at the performance of the leading titles based on data from Sensor Tower.

Pokémon TCG Pocket from The Pokemon Company saw its weekly revenue peak at $701K in mid-November, with a notable increase from October's $177K. Weekly downloads started strong at 178K but tapered to 30.8K by the end of December. Active users grew from 173K to a robust 443K during the quarter.

Brawl Stars by Supercell experienced a revenue surge to $535K in early November, before settling around $256K by year-end. Downloads remained relatively stable, fluctuating between 10K and 26K. Active users peaked at over 2M at the start of the quarter and concluded at about 1.7M.

Royal Match from Dream Games generated consistent revenue, hitting $245K in the last week of December. Downloads decreased over the quarter, starting at 13.6K and ending at 13.5K, while active users showed a slight increase, ending the year at 289K.

Candy Crush Saga by King maintained steady revenue, with a slight peak of $190K in mid-December. Downloads were modest, peaking at 11.5K in late December. Active users saw a significant rise, reaching 411K in the week of December 23.

MONOPOLY GO! by Scopely, Inc. saw its revenue climb to $171K just before the new year. Downloads grew from 6.5K to 11.8K, while active users increased from 143K to 157K by the end of the quarter.

These trends highlight the dynamic nature of the mobile gaming market in Italy. For more detailed insights, visit Sensor Tower's platform.